Erin Goldsmith

Experience

NBCUniversal

Sr. Director, Brand Strategy & Marketing 2020 - Present (almost 7 years)

Director, Strategic Marketing Initiatives 2017 - 2020 (over 2 years)

Live Nation Entertainment / Ticketmaster

Senior Product Marketing Manager 2016 - 2017 (over 1 year)

Yahoo

Marketing Partnerships 2013 - 2015 (about 2 years)

Exit

Buddy Media

Brand and Product Marketing 2011 - 2012 (over 1 year)

Travel Ad Network

Employee 2010 - 2011 (11 months)

20th Century Fox

Feature Film Promotions 2009 - 2010 (10 months)

Universal McCann

Assistant Account Executive 2008 - 2009 (about 1 year)

Exit

NBCUniversal - Lead and oversee multi-platform marketing campaigns leading to successful show initiatives such as Law & Order: Organized Crime, Mr. Mayor, America's Got Talent, and La Brea.

Yahoo -
Developed the inaugural Yahoo On The Road marketing platform producing and hosting live-streamed concerts across the US. In its second year, the program secured $4.5mm in sponsorships.

Led partnership between iHeart Media and Yahoo generating tier 1 content events and earning over 2mm+ promotional impressions on Yahoo's behalf.

Established programming for the Yahoo Live platform, a quality video viewing experience for all live events - primarily focused on live music - securing live concert acts each day for one year. The program earned over 40mm streams.

Describe the most impressive thing you've done.

Skills

Social Media Advertising Social Media Marketing All skills in the marketing industry Marketing Strategy Product Development Market Research Digital Media Digital Marketing Digital Strategy Creative Direction Entertainment Media Planning Video Product Marketing

Locations

Los Angeles Culver City Santa Monica Venice Beach West Hollywood

Erin Goldsmith

Experienced marketing leader with specialties in marketing strategy, branding, multi-channel campaign management, marketing partnerships, product marketing.