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    Eduardo Laiter

    Eduardo Laiter

    Babson graduate in TED (Technology, Entrepreneurship and Design) with wide ranging experience in venture capital, wealth management, entertainment, and ad tech.

    Marketing San Francisco Syracuse University '13
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    Experience
    Kapor Capital
    Kapor Capital
    Sr Investment Analyst 2018 - Present (about 8 years)
    H Code Media
    H Code Media
    Publisher Development Manager 2017 - 2018 (about 1 year)
    • Built and grew strategic partnerships with over +25 major Latin American publishing entities by creating innovative proposals, providing technical guidance, and leading... more product integration
    • Achieved revenue and margin goals by promoting the adoption of high value ad units across our partner network; increasing revenue by 250% and margins to over 50% (up from 35%)
    • Developed revenue projections used in determining contract terms for exclusive partnerships
    Virool
    Virool
    Account Executive U.S. and Latin America & Publisher Account Manager 2015 - 2017 (about 2 years)
    • Managed Virool’s go-to-market strategy for entering the Latin American and US Multicultural advertiser markets; eventually generating Virool's first $1MM from the region
    • Independently... more managed the entire sales cycle; including client prospecting, initial outreach, on site client meetings, RFP submissions, as well as post-sale account management and growth
    • Trained Sr. Account Executives how to sell to top tier advertising agencies targeting US Multicultural audiences
    Applauze
    Applauze
    Operations & Business Development Consultant 2014 (3 months)
    • Improved the operational process of releasing exclusive event tickets for sale; providing the operation’s team with more time to dedicate towards customer support
    • Performed... more correlation analyses on purchase data to identify unique marketing opportunities and trends in customer preferences
    • Analyzed user data to identify and remove bottlenecks in the consumer purchase funnel
    Merrill Lynch
    Merrill Lynch
    Wealth Management Summer Associate 2011 (about 1 month)
    • Built a simulated $5MM portfolio that won first place in a regional competition
    • Managed daily interactions with over 30 high net worth clients, with a total of +$150MM... more in assets under management, and provided individual updates on portfolio performance
    • Drafted asset allocation proposals based off of client goals and risk tolerance
    Founder
     
    Employee
    Applauze, Virool, Merrill Lynch, H Code Media, Kapor Capital
    Investor
     
    Incubator
     
    Advisor
     
    Attorney
     
    Board Member
     
    Mentor
     
    Member
     
    Acquired
     
     
    Education
     
    About
    Skills
    Business Development Customer Relationship Management Distribution Management Microsoft Excel Microsoft Office Video Wealth Management Product Development Sales and Marketing Community Management
    Locations
    San Francisco
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