Health and wellness-focused digital marketing leader with over 20+ years experience scaling startups in consumer and B2B. My life's mission is to help organizations who are positively impacting millions of humans with life-enhancing solutions.
I've led product, marketing, sales and business development for several high-growth technology startups across mobile, consumer Internet, digital health and enterprise software, including LinkExchange (acquired by Microsoft), myID (acquired by Experian), Immunet (acquired by Sourcefire), RingCentral and Startup Grind.
I have full-stack marketing expertise across earned, owned and paid media. As an effective player-coach, I have scaled entire marketing teams and also managed agencies and freelancers as a marketing team of one. Skills include: Go-to-market strategy, Team Leadership & Mentorship, Communications Strategy, Branding, Public Relations
Social Media Strategy, Thought Leadership, Content Marketing, Webinars & Events, Social Media Management, Copywriting & Editing, Hire & Manage Agencies, Manage Design & Creative, Manage Video & Photography,Marketing ROI and Metrics,Email Marketing,Paid Media (Google & Social), Lead Generation, Sales Enablement
Align yourself to offer your talents, time and energy to those who resonate with your value and experience. Ultimately success is not about money or achievement, it's about the experiences you co-create with the people on the journey with you.
My intuitive communications ability and science-minded marketing skills allow me to connect to the essence of a brand and company and creatively imagine ways to reach the ideal audiences and customers to fuel its long-term success.