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    Dave Scott

    Dave Scott

    Career CMO. Expert in Lead Generation Marketing. Author and host of radio show. www.scottonmarketing.com.

    Marketing California The Wharton School, U...
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    Experience
    Join me at Twitter!
    1 Open Position
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    Twitter
    Twitter
    Director of Global Marketing, Twitter for Business
    Leading worldwide efforts to acquire the next million Twitter advertisers.
    Laughly
    Laughly
    Founder, Chief Executive Officer 2016 - 2018 (about 2 years)
    ACQUIRED BY LIONSGATE

    Laugh.ly is the first of its kind on-demand streaming app for Stand-up Comedy. Our app has content from over 650 comedians.
    Gigya
    Gigya
    Chief Marketing Officer 2014 - 2016 (over 1 year)
    (Acquired by SAP) Leader in Social Login and Identity Management, whose product is used by top 1000 brands. * Led marketing team across all Product, Branding, Sales Development... more & Communications disciplines. * Worked with analysts to create a brand-new category in which we were the leader. * Optimized high volume lead generation programs using a cutting-edge marketing stack. * Initiated lead generation projects, which resulted in a 10x return. David Todd Scott 1
    ForeSee
    ForeSee
    Chief Marketing Officer 2013 - 2014 (about 1 year)
    (Acquired by ANSWERS CORP) Leader in Customer Experience Analytics, whose product is used by over half of the Fortune 500. * Led marketing team across all Product, Branding,... more Sales Development & Communications disciplines. * Initiated strong content marketing program that was recognized by the Wall Street Journal. * Optimized high volume lead generation programs using a cutting-edge marketing stack. * Initiated lead generation projects, which resulted in a 10x return.
    Marketfish
    Marketfish
    Founder, Founder and CEO 2008 - 2013 (over 5 years)
    Marketfish (acquired in 2013) was a marketing automation platform that automated the customer acquisition process for over 700 B2C companies such as Disneyland, Norwegian... more Cruise Lines, ADT Home Security, AT&T, Verizon, and others.
    PeopleSoft
    PeopleSoft
    VP Marketing and Strategy
    Head of marketing for the 2.4B services business. Acquired by Oracle
    Boston Consulting Group
    Boston Consulting Group
    Management Consultant 1998 - 2002 (almost 4 years)
    Founder
    Marketfish, Laughly
    Employee
    Boston Consulting Group, PeopleSoft, ForeSee, Gigya, Twitter
    Investor
     
    Incubator
     
    Advisor
     
    Attorney
     
    Board Member
     
    Mentor
     
    Member
     
    Acquired
     
     
    Projects
    Laugh.ly
    Now available on iPhone and Android
    App is free to download from Apple's iTunes App store or Google Play. Also, the web app will be available later this month.
    Ijeoma Emeagwali
    Nikhil Karnik
    With Nikhil Karnik, Ijeoma Emeagwali
     
    Education
     
    About
    Achievements

    c

    Describe the most impressive thing you've done.
    Skills
    Adobe Blackberry Business Development Consulting Customer Relationship Management Focus Haml Inside Sales Lead Generation Management Marketing Management MBA Merchandising Microsoft Oracle P&L PeopleSoft Product Development Product Launch Product Management Product Marketing RFID Sales SAP Telecommunications VOICE Voice Recognition Automation DSP Advertising Digital Marketing Email Marketing Growth Hacking Marketing Research Marketing Strategy SEO Social Media Marketing
    Locations
    Silicon Valley San Francisco Bay Area San Francisco Oakland San Jose
     
    Q&A
    What's the most useful business-related book you've ever read?

    Certainly my own - The New Rules of Lead Generation.

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