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    Ankush Rajput

    Ankush Rajput

    Leading Product at GoMechanic.
    Launched Reseller Vertical at Shop101.
    Worked at Snapdeal in Product Management (Apps Team)

    Vice President Gurgaon Indian Institute of T...
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    Experience
    GoMechanic
    GoMechanic
    Vice President, Product Management 2019 - Present (about 7 years)
    • Driving leads conversion rate & call center agent efficiency as Owner of in-house CRM System used daily by 30+ agents
    - Implemented ‘focus mode' for agents
    -... more Savings in agent time spent earlier on duplicate leads & internal communications
    - Led the 1st product migration to new tech stack with minimum impact on business
    • Launched the Spares Marketplace
    - Gamification with staggered discounts & milestone-based cashback, assisted orders
    - Plug n play features for integrations
    AVP, Product Management 2019 (5 months)
    • New products built from scratch- Central Dashboard for operations team, Ticketing system for escalations with Net Promoter Score tracking
    • Streamlining ground operations... more app- 'Jobs To Be Done' Dashboard, subscription orders support, closed payment links to customers
    • New initiatives- YouTube influencer program (5 Lakh+ Views), Chatbot for off working hours
    • Recognition- Promoted to Vice President, Product Management within 6 months
    Hungama Digital Media Entertainment
    Hungama Digital Media Entertainment
    Senior Product Manager 2018 - 2019 (11 months)
    • Owner of Hungama Play app on android, iOS and Smart TV platforms
    - Managed sprints for android & iOS platform and improvements in SDK & content APIs for India... more and China based OEMs
    - Led 5 Launches- Hungama Originals Launch, Mi Video Launch, Mi TV Launch, LG TV Launch & Tata Sky Binge+
    - SPOC for organization-wide requirements with Israel based Streaming Analytics provider
    Shop101
    Exit
    Shop101
    Product & Business 2016 - 2017 (about 1 year)
    • Led the Launch and Growth of Shop101 Supply targeting the reseller market to drive monetization
    - Conceptualized the product after in-depth market research (50+ in-depth... more interviews), wireframing, product design & development
    - Piloted the Android App by sourcing 7+ wholesalers & onboarded 100+ resellers
    - Managed a Team of 4 Employees and 10+ Interns across sourcing and reseller onboarding team
    - Iterated on the product (introduced reseller feed) & processes using insights from user feedback
    Snapdeal
    Snapdeal
    Associate Product Manager 2015 - 2016 (about 1 year)
    • Owner of windows mobile app platform under guidance of great mentors
    - Achieved 33% increase in Conversion Rate within a quarter by focusing on optimizations at various... more stages of the funnel
    - Motivated a Team of 8 Engineers and 3 Quality Analysts by sharing impact after every release
    • Executed projects across multiple platforms as liaison with engineering teams, senior leadership, and design team
    - Product Page Revamp
    - Dynamic Marketing Landing Pages
    - FreeCharge Cashback Integration
    Mu sigma
    Mu sigma
    Business Analyst 2012 - 2013 (10 months)
    • Recommended reallocation of resources to address concerns on growing Medicaid (low value) prescriptions in the US market
    • Single Point of Contact for quarterly roll-out... more of sampling plan for sales representatives for a client’s drug through sample optimization
    Founder
     
    Employee
    Snapdeal, Mu sigma, Shop101, Hungama Digital Media Entertainment, GoMechanic
    Investor
     
    Incubator
     
    Advisor
     
    Attorney
     
    Board Member
     
    Mentor
     
    Member
     
    Acquired
     
     
    Education
     
    About
    Achievements

    Shop101- Launched a new initiative for driving monetization

    Snapdeal- As platform owner for windows app, drove 33% increase in conversions

    Describe the most impressive thing you've done.
    Skills
    Product Management New Product Development Wireframing Product Roadmaps Value Proposition Creation User Experience Design
    Locations
    Delhi Gurgaon Bengaluru San Francisco Singapore Berlin Mumbai Austria Sofia
     
    Q&A
    What's the most useful business-related book you've ever read?

    One up the wall street by Peter Lynch

    What's your favorite non-business book?

    Argumentative Indian by Amartya Sen

    If money were not an issue, what would you be doing right now?

    Same thing

    What words of advice would you give your younger self?

    Read

    Which founders or startups do you most admire?

    Abhinav Jain from Shop101

    What's your super power?

    Integrity

    What's the best way for people to get in touch with you?

    Call me

    What words of wisdom do you live by?

    Live in the present

    What aspects of your work are you most passionate about?

    Figuring the problem space then proceed to solution

    What was the most impactful class you took in school?

    Marketing Research

    What's something you wish you had done years earlier?

    Focussed on my Habits

    What's an obstacle you've overcome?

    Overthink

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