Email Marketing Associate

Cuyana is looking for an Email Marketing Associate responsible for executing strategy across email, SMS, loyalty, and assisting with implementation of programs to actively engage, retain, and increase the lifetime value of our customers. This role will be responsible for the execution and analysis of Cuyana’s customer communication programs.

The ideal candidate possesses knowledge of both email and SMS and the ability to deliver results in a fast-paced, data-driven company.

While this is a remote position, candidates located in the Greater Los Angeles and San Francisco areas are preferred.

Benefits: Medical, dental, vision, life, disability; PTO and holiday pay; commuter benefit, 401k, bonus and generous employee discount.

RESPONSIBILITIES

• Drive execution of email and SMS campaigns, including creative build, audience segmentation, QA, deployment, analysis, and monitoring of channel best practices
• Assistance with email communication calendar planning and briefing
• Assist in implementing communication strategies focused on personalization, segmentation, triggered campaigns, and other initiatives to drive customer engagement and retention.
• Support the setup and execution of A/B and multivariate tests to optimize creative design and campaign performance.
• Work collaboratively across Brand Marketing, Content, Design, Merchandising, and Digital to ensure channel objectives and performance are consistently achieved
• Help maintain contact list health and assist in strategies to grow the subscriber base while ensuring strong deliverability

REQUIREMENTS

• 1-2 years of experience in email and SMS marketing, preferably in an online consumer company
• Familiarity with Klaviyo and SMS marketing platforms preferred
• Basic knowledge of Google Analytics or similar web analytics tools
• Exposure to A/B testing and willingness to learn optimization techniques
• Experience with Shopify is a plus
• Strong attention to detail and ability to manage multiple tasks in a fast-paced environment
• Interest in learning data-driven marketing strategies and turning insights into actionable improvements
• Tech-savvy and comfortable with marketing tools and platforms

A CONNECTION TO OUR VALUES

We look for mission and values-aligned candidates who respect each other and foster an open and supportive environment. We are a team of highly motivated team players who thrive in fast-paced, nimble environments.

• Cultivate Community – you are honest, inclusive and always willing to lend a hand
• Create Excellence – you are accountable, decisive and drive for results
• Build & Evolve – you are curious, look to push the status quo by bringing new solutions, and seek feedback along the way

Compensation range for this role is $66,560-70,000, exempt, commensurate with experience.