Senior Product Manager, Growth (Contract)

About Lark

At Lark Health, we’re leading the way into a new era of cardiometabolic care, leveraging advanced AI techniques–including deterministic and generative models–to provide scalable, affordable, and compassionate care. We help our healthcare partners manage over 30 million lives and prevent conditions like obesity, hypertension, type II diabetes, and behavioral health. Our platform delivers real-time personalized counseling and health monitoring for each patient. By providing compelling and actionable insights, we empower every user to live happier, healthier lives. Come join our team!

The Role (Contract)

Lark is seeking a Senior Product Manager focused on funnel optimization, you will own the strategy and execution of our enrollment funnel, ensuring a seamless, data-driven experience from initial engagement through eligibility verification and onboarding. In this role, you’ll work closely with Growth and Marketing to optimize paid media performance and increase conversions, driving meaningful improvements across all user journey stages. This is a 6-month contract role.

What You’ll Do

• End-to-End Funnel Ownership: Define and execute a cohesive strategy for our enrollment funnel, optimizing each stage to improve conversion rates and deliver measurable outcomes.

• Collaborative Growth Support: Work with Growth and Consumer Marketing to enhance ad targeting, click-through rates, and landing page performance, capturing high-quality leads and supporting campaign initiatives.

• Eligibility and Survey Optimization: Refine the eligibility check and survey processes, minimizing friction and maximizing completion rates while maintaining accuracy and compliance.

• Data-Driven Experimentation and Insights: Conduct A/B tests and leverage analytics to understand and address key points of friction, continuously enhancing user engagement across the funnel. Experience with data-informed strategies and experimentation methods is essential.

• Cross-functional coordination: Collaborate with Product, Marketing, and Engineering teams to ensure smooth implementation and alignment on funnel goals, consistently iterating based on real-time performance data.

What You’ll Need

• Practical knowledge of product management practices including roadmap development, concept validation, requirements definition, and feature prioritization

• A proven track record of funnel optimization experience

• Intellectual curiosity and a track record of solving problems

• Keen attention to detail and good judgment for when something is “user-ready”

• Project management skills, ability to juggle multiple projects and prioritize

• Deep understanding of agile methodologies and JIRA/Confluence or similar tools

• Ability to derive insights from quantitative and qualitative data

• Ability to visualize consumer behavior through metrics

• Deep experience in a healthcare or regulated environment

• Strong written and verbal communication skills

Working at Lark

Lark operates as a remote organization, requiring all employees to reside within the United States. The specific salary offered to a candidate will depend on various factors, including their location, job level, and verified job-related knowledge, skills, and experience. In addition to a comprehensive benefits package, candidates may be eligible for additional compensation, such as participation in a bonus program and stock awards, where applicable.

Lark is an Equal Opportunity and Affirmative Action Employer. We believe that diverse teams foster innovation and add to our mission-driven culture. We strongly encourage people from underrepresented groups to apply.

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